The herald Brute 500


Herald Motor Co is a motorcycle manufacturer based in Cambridgeshire UK, established in 2010 with a shared common goal to produce quality, reliable and exciting motorcycles.

Our enthusiasm for everything two wheels is apparent in all we do, with an extensive history within the motorcycle industry our goal is to grow the community we are fortunate to be a part of.

We believe that motorcycling should be for everyone. We pride ourselves on producing a range of motorcycles which appeal to those new to the biking community as well as experienced riders.

We have taken strides to achieve our goal of bringing manufacturing back to Britain with our first in house designed, engineered and manufactured motorcycle, the Brute 500. Find out more here!



At Herald Motor Co our goal is simple. We aim to become the bike of choice for new and existing riders alike by offering an extensive range of motorbikes through a network of high quality dealerships.

Our network of retail and dealer partners are critical in helping us deliver an overall service that puts a smile on the face of the customer and a sense of belonging to the Herald family. We are passionate about what we do and love working in partnership with retailers who share our enthusiasm. If this sounds like you and you’d like to find out more then click the link below.